GuideMeMalta.com, Malta’s leading what’s on, lifestyle and travel portal, has seen an impressive growth in traffic and social media views in 2025. The fast-growing portal is registering an impressive 4.2 million monthly views across the website and its social media platforms, reaffirming its position as an essential read for both local and international audiences seeking to discover what’s on and what’s happening in Malta. From crowd-pulling events and hidden-gem restaurants to cultural activities, stunning travel itineraries and insider tips, GuideMeMalta.com captures the essence of Malta for readers across the globe.
With almost 100,000 social media followers, the platform thrives on a diverse audience mix:
- 53% of traffic originates from organic searches, showing a strong SEO reach.
- 31% comes from organic social media.
- Remaining traffic derives from direct visits, paid social, and referrals.
“GuideMeMalta.com has grown into a local powerhouse, generating over 50 million views annually across the portal and its social media platforms, including Facebook, Instagram and TikTok. We are seeing strong growth in both views and engagement, and the portal has established itself as a key reference point for what’s on and what’s happening in Malta,” said Raisa Mazzola, Head of Digital at Content House. “We’re proud that it inspires locals while also attracting travellers eager to experience Malta beyond the guidebooks.”
The portal’s success forms part of Content House’s broader performance across its portfolio of online portals, which recently surpassed 70 million monthly views – further strengthening the company’s leadership in digital media.
Catch GuideMeMalta.com on Facebook, Instagram and TikTok.