Malta and Gozo continue to experience strong momentum in tourism, with fresh figures from the National Statistics Office (NSO) confirming not just more visitors but more valuable ones.

In the first six months of 2025, he largest share of visitors came from the 25–44 age group, totalling 661,391 travellers. They were followed closely by the 45–64 demographic with 583,255 visitors, while the 0–24 age bracket brought in 345,850 tourists.

The smallest group, aged 65 and over, still saw an impressive 215,234 arrivals but posted the highest growth rate at 25.2%, underlining a growing appeal among older travellers.

This age breakdown highlights Malta’s success in attracting tourists across all life stages, with a clear focus on higher-spending, longer-staying visitors.

In fact, June alone saw tourist expenditure hit €396 million; a 19.1% increase compared to June 2024, outpacing the 10.8% rise in visitor numbers. Year-to-date, spending has jumped by 21%, reaching over €1.56 billion, compared to a 13.5% growth in arrivals.

With more tourists staying over seven nights and average stays remaining steady, Malta’s tourism outlook remains bright!

Do you have any summer travel plans this year?